BSB60520 Advanced Diploma of Marketing and Communication

About Course

“The information describes the Advanced Diploma of Marketing and Communication BSB60520 for International Students that will or currently hold the Student Visa with the Department of Home Affairs”.
This qualification reflects the role of individuals with substantial experience in a range of settings who are seeking to further develop their skills across a wide range of marketing and communications functions. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.

International students enrolled in this qualification will study 78 weeks with holiday breaks. The breakdown will be as follows:

Total Course Duration: 78 weeks
Face to Face Tuition: 60 weeks
Holiday Breaks in Total: 18 weeks
Individual Study, Research, Learning and Assessment Activity Hours: 400 hours

The course duration above incorporates the estimated volume of learning for the Advanced Diploma level as indicated by AQF 2nd edition January 2013 and under the new Standards for RTOs 2015.

Intake Dates

Month
2024

2025

January

08/01/2024

13/01/2025
February

12/02/2024

17/02/2025
March
April

08/04/2024

14/04/2025
May

13/05/2024

19/05/2025
June
July

08/07/2024

14/07/2025
August

12/08/2024

18/08/2025
September
October

07/10/2024

13/10/2025
November

11/11/2024

17/11/2025
December

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This Course includes

Total duration: 78 Weeks
Award: A successful completion of all the twelve (12) units of competency are required to be awarded with an AQF certification. Partial completions will be awarded with a Statement of Attainment.
Course credits: Please refer to our Course Credit Policies and Procedures click here.

Requirements

Have completed a BSB52415 Diploma of Marketing and Communication.

Have completed all the core units of BSB52415 Diploma of Marketing and Communications.

Have four years equivalent full-time relevant work experience.

Please refer to our VET Course Entry Requirements.

Packaging Rules

Core Unit

S.No.
Code
Unit Title

1

BSBMKG621

Develop organisational marketing strategy
2

BSBMKG622

Manage organisational marketing processes
3

BSBMKG623

Develop marketing plans
4

BSBTWK601

Develop and maintain strategic business networks

Elective Units

S.No.
Code
Unit Title

1

BSBMKG624

Manage market research
2

BSBMKG626

Develop advertising campaigns
3

BSBCRT512

Originate and develop concepts
4

BSBFIN501

Manage budgets and financial plans
5

BSBLDR601

Lead and manage organisational change
6

BSBSTR601

Manage Innovation and Continuous improvement
7

BSBMKG627

Execute advertising campaigns
8

BSBOPS601

Develop and implement business plans

Assessment Methods

LEARNING & ASSESSMENT MATRIX
Learning
Assessment Methods

Code

Unit Title

Face to Face Classroom delivery

Knowledge Questions

Observations

Projects
BSBMKG621

Develop organisational marketing strategy
BSBMKG622

Manage organisational marketing processes
BSBMKG623

Develop marketing plans
BSBTWK601

Develop and maintain strategic business networks
BSBMKG624

Manage market research
BSBMKG626

Develop advertising campaigns
BSBCRT512

Originate and develop concepts
BSBFIN501

Manage budgets and financial plans
BSBLDR601

Lead and manage organisational change
BSBSTR601

Manage Innovation and Continuous improvement
BSBMKG627

Execute advertising campaigns
BSBOPS601

Develop and implement business plans

Content1

Career Opportunities

Marketing Director
Marketing Strategist
Client Service Director
Professional Services

Delivery Location

Sydney (Located 10 minutes from Central Station by public transport)
Level 4, 14 Railway Parade, Burwood NSW 2134.

Content2

Study Pathway

This course might include a pathway to university.

Advanced Diploma of Marketing and Communication Flyer

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